On Tuesday, November 12, 2024, Slovenian marketers will gather at the Congress Hall of the Crystal Palace BTC for the first Effie Day, marking the start of the 12th edition of Effie® Slovenia.
At the event, the organizers will host an international guest, a representative from the global company McDonald’s, which has consistently ranked at the top of the Effie Index, both in Europe and globally. According to the 2023 Effie Index, McDonald’s is the most successful advertiser in Europe and currently the most efficient global brand in the Effie context. The Director of Strategy and Marketing at McDonald’s Sweden, who has won numerous Effie and WARC awards for successful and efficient campaigns, will take the stage, accompanied by a representative from their long-standing agency, Nord DDB.
Attendees at Effie Day will also have the opportunity to hear from the most successful Slovenian Effie award winners from 2023, who will share examples of their best practices and experiences related to Effie submissions.
More information about the event will follow soon.
