Drugi jezik na kojem je dostupan ovaj članak: Bosnian
Agency Brigade from the US and the vodka brand SVEDKA partnered up to introduce 14 flavors of the brand with a bold design for the upcoming Halloween.
According to the statement, their goal for Halloween 2018 was to help the brand stand out from the generic seasonal crowd at retail, and we could say they certainly succeeded in that with a bold bloody packaging befitting the holiday.
Design featuring a gaping mouth with sharp, dripping fangs screams attention, and in order to create a holistic consumer experience, the agency also developed additional pieces of collateral like displays and pole toppers, and designed all the assets to translate to digital, social, and point of purchase.