At the Yugoslav Film Archive in Belgrade, a special event was held to mark 100 years of Publicis Groupe, during which the documentary film Publicis: 100 Years of Looking to the Future was screened, dedicated to the history, development, and global influence of one of the world’s largest communications groups.
The host of the event was Anđelko Trpković, CEO of Publicis Adriatic, who on this occasion welcomed clients and partners from companies that work with Publicis Groupe’s media and creative agencies in Serbia. The event was conceived as a different, informal afternoon, intended for jointly celebrating an important anniversary. After the film screening, the gathering continued in a French spirit, with Beaujolais and musical interpretations by the young Katarina Savić, which contributed to the pleasant atmosphere.
Reflecting on the jubilee, Trpković emphasized that “100 years of Publicis Groupe is a strong reminder of the importance of constant transformation, but also an obligation to remain a reliable and relevant partner to our clients in the years to come.”
The jubilee celebration also served as a symbolic conclusion to a successful business year, with a clear look ahead and the continued development of cooperation with clients and partners in the local market.





