LAQO, Croatia’s first 100% digital insurance provider, is expanding its offering into property insurance. The new product, LAQO Imovina, allows users to insure their property easily, quickly, and entirely digitally – without paperwork and without visiting a branch office.
“Natural disasters we’ve experienced in recent years have clearly shown how important it is to have fast and reliable insurance. That’s why we developed a product that’s easy to use, yet dependable when it matters most. Contracting, communication, and claims processing – everything is digital and fast. Especially in situations when weather events occur and a large number of users file claims at the same time, digital claim reporting plays a key role – it saves time, simplifies the entire process, and allows users to resolve everything from the comfort of their home, in just a few clicks. We know that fast solutions are what matter most to users, which is why we enable claim payouts within 48 hours of complete submission. LAQO Imovina is a logical step in our journey – to be there for users when they need us the most, in the way that suits them best,” said Marko Ćosić, Director of the Digital Business Division at Croatia osiguranje.

Hassle-free Monthly Payments
One of the key benefits is automatic monthly payments via credit card – simple and familiar, just like with popular digital services. For a similar monthly fee, users can insure their entire home. After the first 12 months, they can cancel the policy anytime, with no additional obligations. They choose what they want to insure – the building structure, household items, or both – and add the coverage they need. Policies can be taken out up to 30 days in advance, and the entire process, from purchase to claim submission and tracking, is fully digital, via the app or website.
Continued Digital Development
LAQO is a tech innovation by Croatia osiguranje, part of the Adris Group. In just five years, LAQO has launched Croatia’s first AI-based digital assistant that calculates policy prices via WhatsApp, enabled clients to pay with cryptocurrencies, ventured into the metaverse, and rewarded thousands of responsible drivers through the LaqoPrevent safe driving program.
More information and LAQO Imovina insurance policies are available at www.laqo.hr and in the LAQO app.

