It took many empty cans of Guarana, no sleep mode and a lot of fresh digital ideas for the agency Pioniri to win its new client on a pitch, and the chance to work for a leading brand of energy drinks in Serbia and beyond – Guarana. Pioniri thus became Guarana’s digital agency and will take care of their social media and online performance in the future.
The agency is particularly proud of the fact that they start collaboration in a year when Guarana is celebrating its 20th birthday. The Owl has grown, became wiser and smarter. Such are, after all, its customers.
Guarana is the energy drink from portfolio of Knjaz Miloš, the famous producer of sparkling water in Serbia dating back to 1811. Guarana brand, now with more than two-decade old positioning No Sleep, brings positive energy and good times wherever it shows up.
