Effies celebrate the most efficient agencies and advertisers for projects that stood out in the market with their results.
According to the new regulations of the event, eligible to compete for Croatia Effie 2017 are effiecient projects and campaigns that were carried out in Croatia in the period from 1 September 2015, to 31 January 2017. The early deadline for entries is 20 January 2017, and the final deadline is 20 February 2017. Members of HURA are eligible for discount on the price of the application.
With the global Effie Index, status of Effie winners becomes even more valuable, since the award is taken into calculation for global and national rankings of the most effective agencies and advertisers according to the success of their campaigns.
Since 1968, when the awards were launched, Effies have become an international symbol of marketing effectiveness. Along with the Global Effie and Euro Effie awards, Effies are also awarded at the national level in more than forty countries in the world. Since 2009, Croatia is a part of this global project. More on www.effie.hr.
