The newly appointed Global Chief Creative Partner at Dentsu Creative, John Mescall, isn’t afraid to call out that the creative industry is facing one of its greatest challenges.
“Our enemy is the erosion of belief in the power of creativity, in favour of the illusion of certainty,” says Mescall. “And our enemy is big, ugly, and absolutely determined to win.”
In his thought-provoking talk, “Certainty vs Creativity”, Mescall will explore why this battle matters now more than ever, and, crucially, what all of us must do if we are to win it. This isn’t just another conference session; it’s a rallying cry for everyone who believes creativity still has the power to move people, change perspectives, and shape the future.
Golden Drum audiences can expect an unflinching look at the state of creativity today, paired with a call to arms to protect, defend and champion it. Whether you’re a creative, strategist, marketer, or brand leader, this is one talk you simply cannot miss.
Don’t miss John Mescall live at the Golden Drum International Festival of Creativity, taking place on 13 – 14 October 2025 at the Grand Hotel Bernardin in Portorož, Slovenia.
Stand with creativity and join Golden Drum team in Portorož!
