June 5 is fast approaching, when the 13th Branding Conference will take place at the Mirza Delibašić Hall in Sarajevo. The event will feature world-renowned creative experts from the fields of branding, advertising, and communications.
This year’s theme, Brand New Circus, is inspired by the circus as a metaphor for the modern world and promises a true spectacle of ideas – a day filled with innovation, inspiration, and knowledge exchange, all organized by the agency Via Media.
The first speaker is Ravid Kuperberg, partner at Mindscapes and one of the most sought-after global trainers in creative thinking. His talk will focus on a revolutionary model of structured creativity – a method that doesn’t rely on inspiration or luck, but instead offers a clear path to great ideas. Teams he has trained around the world have won more than 50 Cannes Lions awards, including three Grand Prix honors.
Next up is Maurizio Tozzini, Executive Creative Director at Dentsu Creative Italy, who will share his tricks and tools behind today’s most impactful brand messages. He is the creative force behind campaigns for McDonald’s, Volkswagen, American Express, Nespresso, and Spotify, and his work has received numerous awards from festivals such as ADCI, Effie, Epica, and the New York Festival.
Also taking the stage in Sarajevo is Ali Rez, a highly awarded creative leader with extensive international experience. He has won more than 1,000 awards at prestigious festivals and has been named Creative Person of the Year four times. He will share insights on how to maintain originality and authenticity in a world overwhelmed by average, homogenized content.
From the digital world comes Amrita Lal, Senior Client Solutions Manager at LinkedIn. She will speak about how to stand out in the digital space without burning out, and how to build and strengthen your online presence through strategic marketing.
The 13th Branding Conference will also feature Lazar Sakan, owner of the most awarded advertising agency in the region, New Moment. Drawing from his experience on numerous award-winning projects, he will offer insights into what lies behind major, recognizable campaigns.
For more information and to purchase tickets, visit: www.branding.ba.
