Drugi jezik na kojem je dostupan ovaj članak: Bosnian
At the award ceremony, which was held in the Senckenberg Museum of Natural History in Frankfurt, Suhel Semerci, Managing Director of the Beko brand in Germany, said: “This award highlights the importance that Beko attaches to high efficiency and environmental stages of production, as well as its high efficiency products.”
In countries such as Germany, where energy efficiency is a very important criterion for purchase, Green Brands award is very important for consumers. By obtaining this award, the brand Beko and Arçelik Group reaffirmed their commitment to climate protection, sustainability and ecology.
Beko is the second largest European brand of home appliances and the fastest growing brand in the sector. It’s the international brand of home appliances of the Arçelik Group, which has 14 factories for the production of home appliances, with twenty-six thousand employees worldwide and offices in 27 countries. Arçelik offers products and services for 10 brands (Arcelik, Beko, Grundig, Defi, Arctic, Blomberg, Elektrabregenz, Leisure, Flavel and Altus) in 130 countries. Consequently, Arçelik Group last year generated consolidated turnover of EUR 4.3 billion and recorded growth of 13%.