Drugi jezik na kojem je dostupan ovaj članak: Bosnian
By: Adnan Arnautlija
JANA SAVIĆ RASTOVAC & DANIEL VUKOVIĆ IN THE JURY OF NEW YORK FESTIVALS
Creative Director of McCann Belgrade, Jana Savić Rastovac, and Chief Creative Officer of McCann Zagreb, Daniel Vuković, will be part of the jury in charge of pre-selection of works for the international advertising awards at New York Festivals this year.
This festival is one of the oldest and most prestigious festivals in the world and represents a cross-section of the best achievements and creativity in the field of advertising. The jury of the festival includes some of the most important creators of the global creative industry. In addition to the competition section by categories, the festival will also bring conferences, lectures, panel discussions, exhibitions of participants, etc.
SPECIAL EDITION OF BUSINESS CAFE
For the end of the year, Business Cafe has prepared a surprise gift for you in the form of the special pre-holiday edition, powered by Panonska piva.
Top female managers and enterpreneurs as guests, free entrance, free Panonska beer, and catering are sure to stir interest among participants.
Entry is free, number of seats is limited and registrations are received by 28.11. at info@zaokret.com
Helle Müller Petersen, Managing Director of Carlsberg Croatia, Sonja Popović, Director of SAP Croatia and Martina Drezga, owner and director of Drezga, Husquarna’s exclusive representative for Croatia, are the esteemed guests for this special edition.
Find out more here.
EUROBEST 2017 SET TO LAUNCH IN LONDON
eurobest, the Festival of European Creativity, is bringing its brand of future-facing celebration to London from 28-30 November. The Festival, brought to life by the organisers of Cannes Lions, celebrates the diversity and spirit of Europe and champions curiosity, new talent and opportunities to collaborate with new partners.
65+ professionals from across the European creative communications industry will take part in a range of seminars, workshops and presentations. As the biggest creative award in Europe, with over 4,500 entries in 2016, eurobest will celebrate its 30th edition of the awards in London.
The Festival continues to explore how the industry is reframing key topics and relationships, with a strong focus on diversity, innovation and youth through the lens of creativity.
Taking place at B1, Bloomsbury Square, eurobest will celebrate work from across the region and address the growing intersection between technology and branded communications.
MARS, ADIDAS AND LIDL AMONG BRANDS THAT HAVE PULLED ADS FROM YOUTUBE IN LIGHT OF PAEDOPHILIA FEARS
Mars, Adidas and Lidl are among a number of top brands that have pulled spend on YouTube in light of a recent Times investigation which claimed ads were being served against “inappropriate” and “exploitative” content featuring children.
The content examined in the report was legal and had mostly been posted by children themselves in innocence. The footage includes young girls filming themselves in underwear, doing the splits, brushing their teeth or rolling around in bed.
However, this content is easily exploited by paedophile networks who are said to post messages and links to one another and make predatory observations in the comments section underneath the videos.
Investigations by the BBC and the Times found tens of thousands of “predatory” accounts have been used to leave explicit comments on children’s videos.
The Times report found that BT, Adidas, Deutsche Bank, eBay, Amazon, Mars, Diageo and Talktalk were among dozens of brands whose adverts appeared on the videos.
Upon publishing the report, the Times said Diageo, HP, Cadbury, and Adidas were among those to freeze YouTube spend, calling the situation “completely unacceptable”.
Further brands are following suit, including Mars, Lidl and Deutsche Bank.
YouTube said on Friday (24 November) it is working “urgently” to demonitise such content.
APPLE PLANNING NEW KILLER SMARTPHONE, AND A LEAP TO 5G NETWORK
After breaking off a long partnership with the Chinese company Qualcomm, Apple began to turn towards cooperation with Intel, so over time it started installing their chips into its devices more and more often.
To recall, the first phones that used Intel’s chipsets are the iPhone 7 and iPhone 7 Plus, and rumors in the smartphone industry have it that Apple could soon sign an exclusive deal with Intel.
Of course, as before any official announcement, there are many ‘insider forecasts’ that everyone is eagerly anticipating, according to which the iPhone and iPad manufacturer is about to switch to the 5G network, together with Intel.
Apple was expectedly silent to these speculations.