Drugi jezik na kojem je dostupan ovaj članak: Bosnian
By: Adnan Arnautlija
[D]RAZGOVOR: DALIBOR MARTINIS / PRESENTATION OF EXHIBITION PROGRAM FOR 2017
On Tuesday, March 7 at 19:00h, HDD Gallery will organize Discussions with media artist and designer Dalibor Martinis, on the occasion of his exhibition Counterfeits, Misinformation and Frozen Images – Design by Dalibor Martinis of the ’70s and ’80s. Joining Martinis in this conversation are curators of this mini-retrospective Marko Golub and Dejan Kršić, and the short introductory part will include presentations of exhibitions that will be offered to visitors by the end of 2017 in the HDD Gallery.
In a conversation with one of the most important contemporary Croatian artists, visitors will hear more about his hitherto rarely exhibited design oeuvre that includes two full decades of work for reputable galleries, film industry, youth press and television. There will also be talk about the relationship between design, conceptual and media art, and some examples of artistic works and projects will be shown which shed a different light, or give a deeper insight into individual Martinis’ design works, his way of thinking and the topics he dealt with since the early seventies to the present day.
THE BEST OF DIGITAL GLOBAL MARKETING IN LJUBLJANA
This 8 March, in the Ljubljana Hotel Union, The Best of Digital Global Marketing seminar will be organized for the third time, which brings four international speakers from Finland, Sweden, Romania and Estonia who will present the best digital projects of last year.
The Best of Digital Global Marketing is an interactive seminar because each case study is first presented in detail, and participants discuss the factors of success of the campaign and how the resulting knowledge can be applied in the work of each of those present.
The program runs from 9:00h to 16:00h, and the participation fee is €199 + VAT.
VIKTOR JONJIĆ NEW REINFORCEMENT AT AGB NIELSEN
Since the beginning of this week, Viktor Jonjić has joined the Croatian office of AGB Nielsen at the position of Client Manager. His career path is related to media research, and in particular to the research of TV audience.
This appointment is also a confirmation of the realization of the new strategy of AGB Nielsen, made in 2016, on the development of new services and the expansion of existing ones, with special emphasis on the preparation for the new methodology of measuring TV ratings.
“In my previous professional work in the field of media buying and market research, I participated in some of the most important marketing projects in recent years in the country and this experience will be of great importance to me at the new position. My goal is to use my rich marketing experience in the new position in the AGB Nielsen, and contribute to the maintenance of high standards of service and responsibility to customers,” said Jonjić.
He began his career in 2013 at Omnicom Media Group, and before joining AGB Nielsen he has worked in the company Tvbeat as Sales Director for Southeast Europe.
SEMINAR ON DIGITAL MARKETING IN SARAJEVO
Most of the trends come to Bosnia and Herzegovina with several years of delay. The same is true for digital marketing, although day by day it is commanding an increasing share of marketing budgets.
For this reason, digital agency Paradox Ltd. from Sarajevo decided to organize a seminar where participants will learn some useful things related to the tools of digital advertising.
The seminar is designed for all employees in the marketing sector, company directors, entrepreneurs, students of marketing and IT, as well as individuals who wish to acquire advanced knowledge and skills in this area.
The lecturer at this seminar is Faris Biogradlić, co-founder and director of the agency, certified Google professional whose experience in digital advertising includes work for 24 industries. Seminar topics include: preparation of strategies for digital campaigns, Facebook advertising, Google advertising, e-mail lead generation, psychology of behavior on the website, SEO optimization, remarketing and design and implementation of a digital marketing strategy.
The seminar will be held on Saturday, 18.03. at Radon Plaza hotel in Sarajevo. For more information, go to: paradox.ba/seminar
EFFIE AWARDS SERBIA 2017 EXTENDS DEADLINE FOR ENTRIES
The deadline for entries for the Effie Awards Serbia 2017 has been extended until 24 March. Works that are registered after this date will not be considered. According to the Regulations of the competition, eligible campaigns are those that were realized in the period 1 July 2015 – 31 December 2016. Works will be reviewed and judged by a jury of 27 professionals. Effie Awards Serbia 2017 includes the following competitive categories:
Products and services: automotive, food processing, soft drinks and beverages, alcoholic beverages, personal care and beauty products, household services, retail and electronic appliances, telecommunications, finance and payment cards, software and applications, travel and tourism, culture, arts, entertainment and institutions.
As for the so-called special categories, Effie Awards Serbia includes: David vs Goliath, Good Deeds – Brands, Good Deeds – Non-profit Sector, Innovation in the field of media – Creation of a new channel, Innovation in the field of media – Existing channel, Corporate reputation, Launch of new local product or service, Small budget – products and services and Media ideas.
In order for all who are interested to get precise instructions on how to compile quality applications, they have at their disposal the so-called Application Guidebook, as well as the advice of the jury, and other useful documents available on the official website of Effie Serbia www.effie.rs/kako-se-prijaviti
For members of the IAA Serbia, a discount on the registration fee is provided, as well as for those who report two or more works. Also, any direct questions can be sent to the mail of the organizer of Effie competitions at email@example.com
DON’T MISS THE SHORTLIST OF EFFIE® SLOVENIA
The first day of this year’s spring brings an exceptional opportunity to see the best market-communication campaigns that the preliminary jury of Effie® Slovenia 2016 recognized as the most effective.
You can expect a review of the best practices in the field of efficient communication in Slovenia in the last two years, and a great opportunity to learn from the best. Fifteen finalists for Effie Slovenia in 2016 will be presented on 21 March 2017 in Ljubljana Hotel Lev. A complete schedule of presentations is available here.
SHARAD SAGAR, ONE OF THE 100 MOST INFLUENTIAL YOUNG ENTREPRENEURS OF THE WORLD, IS THE FIRST SPARK.ME 2017 SPEAKER
Organizing team of one of the largest marketing conferences in Southeastern Europe, Spark.me, which is held on 29 and 30 May in Budva, announced the name of the first confirmed Spark.me 2017 speaker. He is Sharad Sagar, social entrepreneur from India who is on the Forbes magazine’s 30 Under 30 list of successful people for 2016, and is on the Rockefeller Foundation’s list “Innovation for the Next 100 Years”.
Sagar is the founder and CEO of Dexterity Global, an internationally acclaimed organization that through its network of online and offline educational platforms provides information, resources, and opportunities for more than 1.2 million high school students annually across India and other parts of Southeast Asia. Innovative solutions in the field of democratization of education and building sustainable business enabled Sagar to be the highest ranked Indian in the list of “100 most powerful young entrepreneurs in the world”. Sagar has over 130,000 followers on social media and his ideas and actions are talked about at universities and in the media worldwide.
Organizers of Spark.me will publish the names of other speakers in the coming days.