The First lion has arrived in Sarajevo!
By: Ekrem Dupanović Over the last two months DHL, FedEx and other express mail companies brought to my doorstep a dozen books sent by my...
Read moreBy: Ekrem Dupanović Over the last two months DHL, FedEx and other express mail companies brought to my doorstep a dozen books sent by my...
Read moreBy: Ana Karadžole, community manager, DIALOG komunikacije Thousands of conversations about brands take place on social platforms every day, and they shape the opinions and...
Read moreBy: Janez Kne, M.A., Head of Analytics Department, Press Clipping Most of the traffic on social networks is beyond the reach of most analytical software....
Read moreBy: Dolores Podbevšek Plemeniti, Marketing Director, Delo, SOF President This year the Slovenian Advertising Festival marks a quarter of a century, and since change is...
Read moreBy: Manuela Šola, director of Komunikacijski Laboratorij In the last decade the communications industry has changed more than any other industry. Moreover, the changes in...
Read moreBy: Mark Tungate, editorial director, Epica Awards It’s not so often that you meet someone who works in Kazakhstan but started their career in Chile....
Read moreBy: mag. Janez Kne, head of analytics department at Press Clipping Dear readers, this is a text that summarizes the main trends in the models...
Read moreBy: Dalibor Šumiga, PromoSapiens Another Super Bowl is over – a completely insignificant event on this side of the big pond, unless you are involved...
Read moreBy: Ilija Brajković At the beginning of a new year everyone does an analysis of the previous year and tries to envision the new one....
Read moreBy: Mark Tungate, editorial director, Epica Awards Images (clockwise from top left): Bruketa&Zinic, Zagreb; Cloud Nine, Sweden; Emakina, Brussels Anybody who has worked in a...
Read morePhoto by Jonathan Cole Just the other day as I was going home. A busy day at work. Google drove me mad. Cold and dark...
Read moreBy: Marina Čulić Fischer I have been in communication management for over 20 years and I always feel embarrassed when our colleagues in advertising talk...
Read moreBy: Ekrem Dupanović The time has come to announce to the world that on 3rd March at Sarajevo’s Vijećnica we will organize a one-day conference...
Read moreBy: Bor Klemenc Mencin, The Young Leader for Tomorrow If you consider yourself a true ad man, you have to respect it. Yet one cannot...
Read moreBy: Lesya Lysyj, former Heineken CMO In a previous column, I shared what I have learned over the years about working with agencies, which hopefully has made...
Read moreBy: Borislav Miljanović, CEO Represent System In mid-January, we are still summarizing the results of the work in December last year, which is usually a...
Read moreBy: Željka Mićić, Analytic & Development Manager McCann Belgrade Research shows that 85 percent of people in the world believe that global brands have the...
Read moreBy: Valentina Starčević, Lider Marketing today is a whole new ballgame. Smart branding, knowledge of the target group and content creation are the basis of...
Read moreI thought I could disconnect more fully, but no dice. Seems I will have to pack up my bags and get lost in the mountains...
Read moreBy: Mark Tungate Every year at the beginning of December I sit down and have a long think about ghosts, or time travel, or talking...
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