One more Epica Awards are behind us, looking forward to the next
Victory lap for the Fearless Girl, Evan and Like My Addiction as the projects continue raking awards
Drugi jezik na kojem je dostupan ovaj članak: Bosnian
The 2017 Epica Awards ended late last week in Berlin, with the presentation of all the winners including the lucky ones who took home the Grand Prix awards. This year the Grand Prix awards went to Canada, the United States, Poland, Germany and France. The jury decided to award two film Grand Prix this year, one for a film supporting a nonprofit organisation and one for a commercial for an online retailer.
Grand Prix winners at the 2017 Epica Awards were: “Living Logo” by KBS Canada for Innocence Canada in the Design category; “Like My Addiction” by BETC (France) for Addict’Aide in the Digital category; Film winners were “Evan” by BBDO New York for Sandy Hook Promise and “English for Beginners” by Bardzo (Poland) for Allegro.pl; “Newspaper Stack – Trump” for Der Taggespiegel by Scholz & Friends (Germany) won in the Press category; and “Fearless Girl” for State Street Global Advisors by McCann New York took the Grand Prix in Outdoor.
Network of the Year at this year’s Epica Awards was McCann Worldgroup, while the Agency of the Year went to BBDO New York. Production Company of the Year went to Great Guns.
The only project from the Adratic region that got into the finale of Epica Awards this year was The One Book for Peace by New Moment New Ideas Company Belgrade for Inter-Religious Council of Bosnia and Herzegovina, which won Bronze in Consumer Direct and Silver in Publication Design categories.
Summing up the awards, Epica jury president Spencer Baim, chief strategic officer of Vice Media, said: “This year more than ever, brands have a resposibility to put a positive message out into the world. Our winners do that, while also representing the best of branding, messaging, storytelling and smart design.”
This year Epica received 3350 entries from 71 countries, down on the previous year due to the Publicis awards hiatus and a lower participation by WPP agencies. Having said that, Epica this year received twice as many entries from China and Taiwan, 50% more from Malaysia and three times as many from Poland. New countries this year included Pakistan and Kenya.
To see all the winning works at 2017 Epica Awards visit this link.