Drugi jezik na kojem je dostupan ovaj članak: Bosnian
Agrokor Group has strengthened its marketing operations, bringing in a prominent name of the regional marketing scene. Dubravka Jusić, an expert with years of experience in the world of corporate communications, collected with some of the most powerful telecom operators in this part of Europe, joined the Agrokor Group as the new head of marketing communications, and will oversee market communication of brands under the umbrella of Agrokor Group in all markets where the Group operates.
Dubravka was part of the core team that launched Vipnet in 1998. and thus laid the foundations of one of the most successful companies in Croatia. During her 17-year-long career she was the Director of Corporate Communications at Vipnet in Croatia, Director of Corporate Communications of mobilkom austria group during rapid expansion to other markets in Europe, the Director of Internal Communication at A1 Telekom Austria and Director of International Internal Communications for Telekom Austria Group for 8 countries – Croatia, Austria, Slovenia, Lichtenstein, Serbia, Macedonia, Bulgaria and Belarus.
In the times of launching start-ups, acquisitions and integrations of companies, she was responsible for strategic communication, public relations, development of corporate culture, brand positioning and brand image, corporate social responsibility, internal communications and crisis communications.
She graduated in General Management at Harvard Business School, International Marketing at INSEAD Business School, Digital Marketing at Columbia Business School, Public Relations at the Chartered Institute of Public Relations in London as well as the Leadership Academy of the Telekom Austria Group Business School in Vienna.
Together with her teams she won numerous national and international awards for strategic communications, internal communications and employee engagement, brand positioning and corporate social responsibility.
In the period 2007-2015 Dubravka served as the President of the Croatian Association for Public Relations (HUOJ) and President of the Supervisory Board in two terms, where she introduced the processes of professionalization, launched a specialized library in the Croatian language and introduced the annual award of HUOJ for professionals in public relations.
From 2010 to 2015 she was the regional director of EACD (Europeean Association of Communication Directors) for Croatia, with headquarters in Brussels.
Dubravka is also a member of the Executive Board of IABC (International Association of Business Communicators) in San Francisco, CA, as well as a member of the councils of Vern University and Edward Bernays first high school for communication management in Croatia.